A web site on a shoe string budget

Do you need to throw up a quick website without exhorbitant costs?

Google can find you a mountain of freeware and shareware tools for your website and it will do the job for free.  You can also find low cost web hosting.  Just type the word `free’ in front of  what ever you want and work through the list.  (Be aware of what will appear to be `free’ can actually be a free trial to an expensive product).

You can find a relatively inexpensive web hosting package for around $50/year that will suit the average micro or small business needs in Australia.  These web hosts will usually have free Content Management Systems (CMS) that can be installed through an `installer’ program.

Your host will usually use Fantastico or Softaculous and this makes it simple to upload from your host’s list of free CMS.  Or your host may have their own simple website building program for simple brochure type websites if you just want a simple promo site.

One of the world’s most popular free CMSs is Joomla.  Joomla can be used as a normal website but you can also enable a blog, sell products, run polls, mass email marketing and many other options – either at no cost or for very little.  You can have other people contribute directly into the site with their own username/password and security levels, create a forum, add a support desk and social networking capabilities.

If it all seems too hard or you do not have time for the learning curve:

  • Get help from a school kid that knows what they are doing or for a very modest fee.
  • A good PR exercise is to ask the local high school, TAFE or University IT class to design and create it for you.  If possible, find some kind of reward for the class or purchase an item useful to the school.

There are adults that will do the job for you at a reasonable price, depending on what you want.  If you do, ensure that you are the person that buys the domain name for your site.  When your domain name is purchased through a third party sometimes it can be almost impossible to access your registration information if there is a falling out between you.

Ask around and talk to other businesses.  You can usually find someone that created their own website or can lead you to a fair website builder just to get started.  Most importantly ensure it is someone that is willing to teach you how to administrate your website and has a reputation for after sales service.

When you have your website up and running you can experiment with different text styles and web site colour themes for your site.  The aim is to test which combination will sell your product/service better to your target audience.

For example, red usually incites aggression or excitement, love, sex, fun, etc.  Various shades of blue can imply a sense of communication, calmness or an authoritive air or credibility etc.

Green is a cool, healing, peaceful or peaceful colour.

Black is a sombre colour but can be seen as background that highlights text and graphics, making the eyes more focused and concentrating on the content.

However, white also makes it easier for the eyes to read content.

Yellow is an intellectual colour.

Grey gives a sense of  disconnectedness that sends the background into the background for the reader so that the content is the focus.

Have you found any great websites that supply free support for businesses to get a website up and running?  Leave a comment and share the info with everyone…

How Does Social Media Aid Individuals In Obtaining Work

There is no denying how the internet has become a prime part of the lives of the most people.  Along with the expansion of the World Wide Web we now have seen the explosion of social networks over the past few years.  Now individuals are turning to those same social networks to look for employment.

New Means of Old Fashioned Strategy
For years people have stood through the old fashioned belief that when looking for a job it’s not what you know but whom you know.  Most everybody has at least story of a relative or even a friend that was capable of secure an interview and then after a job thanks to some connection.  Social networks has brought this strategy and helped propel it to new heights.  People are leveraging their contacts through friends, relatives and past colleagues to discover new leads on jobs.

Utilized by Managers
A few polls from different outlets show that managers and human resource personnel are turning tot social networks when making hiring decisions. These managers will be looking at all of the popular social media sites for the person in question to get a feel based on how the individual conducts themselves.  The managers are expecting to see an innocent chat or dialogue that displays a potential new hire with professionalism,  trust, and tact.

In a sense, potential workers are being examined beyond the resume.  Managers will be looking at the chat rooms a person participates in, the various pictures chosen for a profile and the written messages sent to friends and families.  All of those items help the manager to really see the person that they are contemplating hiring.

Search for Good Connections
To be able to put the social networks to use, people need to stick to the same advice that is used for years: go in which the decision makers are.  This means trying to find groups relevant to a certain industry.  Brush up on the lingo and stay up to date on the latest changes whether it’s political, technology or personnel.  Start contributing to conversations in a way that shows your understanding favorably.  Also, seek out recruiters that focus on the industry of your choosing.  Come up with an elevator pitch to ensure that when recruiters or staffing agencies ask you what you are looking for you already have an answer.  Finally, once you have made a few connections and developed a few relationships, make sure to let those individuals realize that you are looking for employment.